Which digital marketing skill is the best?

What is the most important Google ranking factor?
Originally Answered: What are the most important Google ranking factors?
There is an extremely comprehensive list of all the factors that are part of your Google search engine ranking. Google even has its own search quality rating guidelines, which are updated regularly and are worth checking out. However, with this long list, it’s really difficult not to get tactical and know what to look for to improve your ranking. Among hundreds of factors, here are the most important ones that I would like to exclude and need more attention:

Page quality

Google itself indicates the most important factors of page quality. How do you know if your website can get a high rating?

Site Purpose – Google cares about the growth of the Internet and the benefits of the websites on it. Common and useful purposes of the site include sharing information, which can even be personal or social in nature, sharing any type of media, files and software for download, sharing opinions or viewpoints originals, entertainment, sale of products or services, available on demand. , and facilitate discussions. All helpful pages receive the most likes from Google, and those that have the potential to spread hate, cause harm, or misinform users can only receive the lowest rating.

E-A-T or expertise, authority, reliability – an important characteristic for all useful pages. This includes the expertise of the content creator, the authority and trustworthiness of the content creator, and the site itself. The level of expertise depends on the topic of the page.

Quality and quantity of main content – content quality depends on whether the content is correct, entertaining or user-friendly. The content also includes the features and functions of the website, so it is important to try them. To create this type of content, at least one of the following must require significant time, effort, expertise and talent or skills. The amount of content also depends on the purpose of the page.

Website information and main content information – high-quality pages should contain clear and detailed information about the website so that users can trust it with confidence.

Website reputation and reputation of the person responsible for the main content – for a high-quality ranking on Google, the website must receive a high rating on trustworthy review websites, for example in Google Reviews.